Retail Manager
Marketing and Consultancy
Retail Manager
We offer advice on the specialist TV Shopping market and Home Shopping market.
We have a detailed knowledge and understanding of the fast - growing UK TV shopping market gained through several years' personal experience in the sector. We know their requirements and mode of operation and can develop a sales strategy for the most appropriate platform, manage the interface with retailers, production and broadcast companies, and drive sales growth.
Services include:-
- Review/research the product/market/competition
- Advise on Product pricing and market position
- Select most appropriate platform-live broadcast, DRTV, infomercial
- Propose Strategy and route to market
- Source production partners, oversee production
- Manage campaigns and purchase of airtime
- Source direct response partners, analyse response data
- Advise on Broadcasting Compliance and Retail Legislation
- Negotiate prices
- Complete and submit vendor pack
- Develop existing customers and new business in new markets
- Consider packaging
- Advice on Home shopping market
- Advice on the specialist TV Shopping market